CREATING EXCELLENT USER EXPERIENCE
Design can be intangible, like a service enhances effectiveness in operation or an activity focuses on people’s experience. Immersive events become popular in recent years shows experience-centred design is the trend of the industry. DFA Design for Asia Awards introduced the new category "Service and Experience " in 2022, and total of 12 outstanding projects were awarded.
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TaiSugar Circular Village / Taiwan, Bio-Architecture Formosana / Taiwan
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Quantum FIT (QFIT), Quantum Matrix Limited / Hong Kong
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SINGAPO(REN): Discovering Chinese Singaporean Culture, Robin Wood Pte Ltd / Singapore
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Design democracy plan — Nolibox AI Design Engine, Nolibox Inc. / The Mainland
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Knitup, Knitup / Hong Kong
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McDonald's Concept CUBE, Steve Leung Design Group / Hong Kong
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“God of Wealth” Credit Card of CMBC , gdpartner / The Mainland
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VR Experience Design RE:Spring, Department of Design Policy, SMG / Korea
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Artificial Reef Project, D-Shape / Hong Kong
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Seoul Design Governance, Department of Design Policy, SMG / Korea
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Type–11, Mak Kai Hang, Keith Tam (Centre for Communication Design, Hong Kong Design Institute), Dr. Cheung Sing Hang / Hong Kong
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UNI Green Series, Dress Green Limited / Hong Kong
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