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麥雋亭 / 創意智優青年設計才俊獎2020
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服飾設計 | 時裝設計師 | ANAÏS JOURDEN - 創辦人
“麥雋亭是時尚界一位非常有才華的年輕創意企業家。”
麥雋亭在巴黎的Studio Berçot取得了時裝設計學位,並於2017年獲得ELLE DESIGNER獎項和《福布斯》頒發的 「30 under 30」傑出設計師獎項。2016年被評為 「10 Asian Designers To Watch」十大亞洲知名設計師之一,也曾是LVMH大獎的準決賽入圍者並名列《Vogue Italia》的「Who is on Next」。
她於2012年推出了自己的獨立品牌ANAÏS JOURDEN,作為創意總監,她曾為Barneys、連卡佛百貨,以及Colette概念店設計成衣系列、設計櫥窗和策劃廣告活動,並與Carel、Nike和其他知名品牌合作。
麥雋亭受意大利的高級時尚精品製造商多方面的啟發,因此無論是在商業和藝術上,她亦致力於可持續發展的各個層面,從負責任的採購,減少浪費和重新思考包裝,到舉辦研討會和提高環保意識等等。
麥雋亭深受PRADA的獨立經營態度、模式、環境,和其當代的製造文化啟發,希望與意大利當地致力鑽硏活化傳统製衣工藝的團隊交流。她想多與時裝設計產業的不同崗位交流,然後回到香港,與獨立初創品牌分享,及為年輕設計師和學生舉辦工作坊,以提高時裝界對可持續性的關注,並為個人品牌開發重視環保發展的系列。