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    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong
    Motifx, Hong Kong Design Institute | MOM AND POP Limited / Hong Kong

    Motifx

    Hong Kong Design Institute | MOM AND POP Limited / Hong Kong

    Further images

    • (View a larger image of thumbnail 1 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 2 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 3 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 4 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 5 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 6 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 7 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 8 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 9 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    • (View a larger image of thumbnail 10 ) JONGGA KIMCHI BLAST TOKYO, DAESANG / Korea
    DFA Design for Asia Awards 2025 l Merit Award l Communication Design | Identity & Branding
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    Kaleidoscopic Heritage

    Blending classical Chinese motifs with contemporary design, the identity celebrates cultural continuity through a modern lens. A kaleidoscopic visual system—anchored by the subtle “X” motif—transforms pixels into evolving patterns, merging East and West in layered harmony to evoke timeless beauty and cross-cultural dialogue.

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