You Who Saliva Collection Kit
B for Brand / 韓國
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DFA亞洲最具影響力設計獎 2020 l 優異獎 l 傳訊設計 | 包裝
設計團隊為DNA鑑定套裝編撰出一個品牌故事。設計以女主角尋根的故事作為發想點。從側面打開的設計增強神秘感。包裝的用色有特別的含義，藍色代表直覺，粉紅代表無條件的愛，而全息圖像則象徵DNA的奧秘。
