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GDC設計獎三十年
深圳市有料設計有限公司 / 內地
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DFA亞洲最具影響力設計獎 2023 l 銀獎 l 傳訊設計 | 形象及品牌
文以載道
為慶祝GDC獎項三十年的輝煌歷程,設計巧妙地將獎項首字母縮寫「GDC」與「30」的陰影投影融為一體。運用「陰影」和「影響力」的雙重意思,該設計巧妙地以中文字「影」為主題,以表達獎項的傳承,呼應「為中國的未來設計」的比賽口號。設計多方面包含著3D元素,除了陰影投射產生視覺錯覺,推砌出不同有意思的圖案之外,亦透過展覽裝置、徽章以及陶瓷杯和邀請函可見一斑。《30年、30位設計師、30封信》特別單元活動進一步紀念設計師與GDC獎項之間的深厚情誼及設計師之間的個人故事。