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Artworks

Liang Bai Kai· 12 Earthy Branches, Shenzhen Tigerpan Design Co., Ltd. / The Mainland
Liang Bai Kai· 12 Earthy Branches, Shenzhen Tigerpan Design Co., Ltd. / The Mainland
Liang Bai Kai· 12 Earthy Branches, Shenzhen Tigerpan Design Co., Ltd. / The Mainland
Liang Bai Kai· 12 Earthy Branches, Shenzhen Tigerpan Design Co., Ltd. / The Mainland

涼白開· 十二時辰風生水起

深圳市潘虎設計有限公司 / 內地

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DFA亞洲最具影響力設計獎 2023 l 金獎 l 傳訊設計 | 包裝
繼續

涼白開是中國瓶裝水品牌，傳頌古代國人喝開水的文化習慣，培養民族自豪感，是其行銷方案的一大特點。為了配合品牌推廣，推出涼白開一系列共12個為特別場合和活動設計的透明玻璃瓶，瓶上刻上中國最著名的手卷畫軸《清明上河圖》。當12個玻璃瓶排列時，瓶子上的雕刻呈現了原作的經典畫面。

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