Artworks

誠昌飯店

未設計有限公司 / 澳門

DFA亞洲最具影響力設計獎 2022 l 銅獎 l 傳訊設計 | 形象及品牌

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傳統氣派　

「誠昌飯店」的商標設計採用直接設計手法，以黑色有趣的螃蟹插圖作為品牌視覺設計的主元素，象徵飯店的知名蟹粥。飯店中文店名用上傳統書法字體，英文名則以藝術字體呈現，達致一種橫跨時代的微妙平衡。金、黑和紅色的組合散發傳統酒家的氣派，充滿中國文化氣息。

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