Experience Japan Pictograms
Nippon Design Center Daikoku Design Institute / United States
Further images
-
(View a larger image of thumbnail 1
)
-
(View a larger image of thumbnail 2
)
-
(View a larger image of thumbnail 3
)
-
(View a larger image of thumbnail 4
)
-
(View a larger image of thumbnail 5
)
-
(View a larger image of thumbnail 6
)
-
(View a larger image of thumbnail 7
)
-
(View a larger image of thumbnail 8
)
-
(View a larger image of thumbnail 9
)
-
(View a larger image of thumbnail 10
)
-
(View a larger image of thumbnail 11
)
-
(View a larger image of thumbnail 12
)
-
(View a larger image of thumbnail 13
)
-
(View a larger image of thumbnail 14
)
-
(View a larger image of thumbnail 15
)
-
(View a larger image of thumbnail 16
)
-
(View a larger image of thumbnail 17
)
-
(View a larger image of thumbnail 18
)
-
(View a larger image of thumbnail 19
)
-
(View a larger image of thumbnail 20
)
-
(View a larger image of thumbnail 21
)
-
(View a larger image of thumbnail 22
)
-
(View a larger image of thumbnail 23
)
-
(View a larger image of thumbnail 24
)
-
(View a larger image of thumbnail 25
)
-
(View a larger image of thumbnail 26
)
-
(View a larger image of thumbnail 27
)
-
(View a larger image of thumbnail 28
)
-
(View a larger image of thumbnail 29
)
-
(View a larger image of thumbnail 30
)
-
(View a larger image of thumbnail 31
)
DFA Design for Asia Awards 2021 l Grand Award with Special Mention
More than a Thousand Words
Everyone who watched the 2021 Tokyo Olympic Games Opening Ceremony was reminded that pictograms were first used extensively in the 1964 Tokyo Games. Now a new set of pictograms has been designed to promote Japan as a premier travel destination. When used in marketing and signage, everyone understands pictograms.
This set is special, universal, and flexible, and shows all the activities visitors enjoy in Japan, from food to culture as well as sport, and attractions. Each pictogram captures an aspect of what Japan has to offer, and together they enchant potential visitors before they even set foot in the country - and encourage anyone already in Japan to spend more time here and explore further.
