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Big, or Small
Mei Shuzhi/Lian Jie/Li Xibin / Mainland China
Further images
DFA Design for Asia Awards 2020 l Merit Award l Communication Design | Marketing Campaign
The "Big, or Small" exhibition is a study of scale relationships through Chinese typography. The exhibition is separated into three parts, “translation”, “conversion” and “expansion”, each with its own visual discourse on the restoration and visual presentation of contemporary Chinese typography design, specifically through the comparative study of the layout, font size, colour and placement of Chinese and English glyphs.