IADC – International Art Design Center
Sixstation Workshop / Hong Kong
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DFA Design for Asia Awards 2019 l Bronze Award l Communication Design ▪ Identity and Branding
ENLIGHTENED VISIONS
The logo incorporates the centre's name IADC in a simplified three-dimensional outline of a room, introducing IADC as the hub of interior design in China. The acronym paired with minimal drawing is instantly identifiable. The two lines extending from the letter "I" symbolises the ambition of the centre to expand beyond the country and reach the international stage. The logo also embodies the corporate mantra of "thinking outside of the box"
