DFA Awards Online Showcase
Skip to main content
  • Menu
  • EN
  • 繁體
Menu
  • EN
  • 繁體

Artworks

Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China
Zen Freedom, HUISON design / China

Zen Freedom

HUISON design / China

Further images

  • (View a larger image of thumbnail 1 ) Thumbnail of additional image
  • (View a larger image of thumbnail 2 ) Thumbnail of additional image
  • (View a larger image of thumbnail 3 ) Thumbnail of additional image
  • (View a larger image of thumbnail 4 ) Thumbnail of additional image
  • (View a larger image of thumbnail 5 ) Thumbnail of additional image
  • (View a larger image of thumbnail 6 ) Thumbnail of additional image
  • (View a larger image of thumbnail 7 ) Thumbnail of additional image
  • (View a larger image of thumbnail 8 ) Thumbnail of additional image
  • (View a larger image of thumbnail 9 ) Thumbnail of additional image
DFA Design for Asia Awards 2019 l Bronze Award l Communication Design ▪ Identity and Branding
Read more

STROKE OF A GENIUS

For the brand image of Xi'an Hotel Chain, designers developed the concept around the Chinese character Zen. Embracing the philosophy of "more is less, less is more,'' designers return to their cultural roots. Chinese calligraphy of words from Buddhist literature are used as graphic elements to represent nine landscape themes. Ink paintings and calligraphy are incorporated into the interior space to encapsulate the unity of man and nature.

Close full details
Share
  • Facebook
  • X
  • Pinterest
  • Tumblr
  • Email
Previous
|
Next
446 
of  1044

Facebook, opens in a new tab.
Instagram, opens in a new tab.
WeChat, opens in a new tab.
Youtube, opens in a new tab.
Manage cookies
Copyright @ 2022 Hong Kong Design Centre. All rights reserved.
Site by Artlogic

This website uses cookies
This site uses cookies to help make it more useful to you. Please contact us to find out more about our Cookie Policy.

Manage cookies
Accept

Cookie preferences

Check the boxes for the cookie categories you allow our site to use

Cookie options
Required for the website to function and cannot be disabled.
Improve your experience on the website by storing choices you make about how it should function.
Allow us to collect anonymous usage data in order to improve the experience on our website.
Allow us to identify our visitors so that we can offer personalised, targeted marketing.
Save preferences