








Analog Market 2023
Ligh.Inc. / Japan
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DFA Design for Asia Awards 2024 l Merit Award l Communication Design | Identity & Branding
Analog Impressions
At ‘Analog Market 2023,’ the creative direction featured over 500 handcrafted ice letters spelling ‘ANALOG MARKET,’ symbolising the tactile essence of analog. These ice sculptures, displayed across event posters, visuals and merchandise, conveyed the event’s commitment to craftsmanship and human connection.